Crop Shop Boutique
Fashion boutique · Brisbane
100%alerts automated
2wkdevelopment cycle
Fashion App Development
We are the fashion app developers behind Designerex, the number one designer dress-sharing platform, now grown 650 percent since the pandemic with $40M+ in retail value listed. We design and build fashion and apparel apps, and the ecommerce and retail apps around them.
- ✓Designerex · #1 designer dress-sharing platform, 650% growth
- ✓littlegren · online store sales up 300% year on year
- ✓Crop Shop Boutique · pre-shipment alerts 100% automated
- ✓Adelaide-based · 100+ products shipped, 99.99% uptime
$40M+retail value listed on Designerex
650%Designerex growth since the pandemic
+300%littlegren online store sales YoY
100+products shipped, 99.99% uptime
Three fashion and retail brands. Three commerce builds.
We do not just design pretty screens - we build fashion and apparel platforms that move real revenue. Designerex became the number one designer dress-sharing marketplace, growing 650 percent since the pandemic with $40M+ in retail value listed. For littlegren we rebuilt the online store and sales increased 300 percent year on year. For Crop Shop Boutique we automated 100 percent of pre-shipment customer notifications in a two-week development cycle. Different models - a rental marketplace, a direct-to-consumer store, an automated fashion boutique - built by fashion app developers who understand where apparel commerce actually makes money. For the broader ecommerce head, our retail app development team owns that cluster.
The fashion platform we rescued and grew 650 percent.
When Designerex came to PixelForce, an offshore build was holding the business back. We ran an onshore rescue and replatform of the entire fashion rental marketplace, and the results speak for themselves - Designerex has grown 650 percent since the pandemic, became the number one designer dress-sharing platform, and carries $40M+ in retail value listed. A fashion marketplace is a hard build: two-sided supply and demand, rental logistics, trust and safety between lenders and renters, payments and deposits, and a catalogue that has to feel aspirational on a phone screen. The fashion app developers who solved those problems for Designerex are the same team available for your fashion, apparel, or ecommerce and retail build.
Built by PixelForce
650%
growth · became #1 designer dress-sharing platform
Recognised by Apple, Clutch & the fashion brands who keep growing.
Independent recognition for the team behind Designerex, littlegren and Crop Shop Boutique - Apple Best of Developers, Watch and TV App of the Year, and Top Clutch App Development and Software Development Company in Australia 2026. As an AWS Advanced Tier Partner with 15+ AWS-accredited engineers, PixelForce holds a 99.99 percent uptime rate and a 98 percent first-time app-store approval rate across 100+ shipped products - the reliability a fashion store needs when a drop or a sale sends traffic through the roof.
Why fashion brands pick our fashion app developers.
Four reasons founders, apparel brands, and fashion marketplaces choose PixelForce as their fashion app development partner. Fashion commerce is unforgiving - the visual bar is high, the checkout has to be frictionless, inventory has to be right to the unit, and traffic spikes hard around drops and sales. Commerce depth, marketplace engineering, ecommerce integration expertise, and enterprise-grade reliability are the four things that decide whether a fashion app converts and holds up when it matters.
Fashion & retail commerce specialists
We have shipped fashion, apparel, and retail commerce products that people buy from every day. That means we know the parts that decide whether a fashion app sells: merchandising and visual catalogue design, size and fit guidance to cut returns, wishlist and drop mechanics, and a checkout tuned to convert on mobile. Designerex, littlegren and Crop Shop Boutique are live proof - a marketplace, a store, and a boutique, each measurably growing on foundations we built.
- Visual catalogue and merchandising design
- Size, fit and returns-reduction features
- Drops, wishlists and loyalty mechanics
- Mobile checkout tuned to convert
Marketplace & rental engineering
Fashion is increasingly two-sided - rental, resale, peer-to-peer, and designer marketplaces. We build the hard parts most teams stall on: matching supply and demand, trust and safety between lenders and renters, deposits and payouts, rental logistics and availability calendars, and reviews that keep a marketplace honest. Designerex, which we grew into the number one designer dress-sharing platform, runs on this exact engineering, and our retail app development work extends it to broader marketplaces.
- Two-sided supply and demand matching
- Trust, safety and identity verification
- Deposits, payouts and split payments
- Rental logistics and availability calendars
Shopify & ecommerce integration
Most fashion brands already run on Shopify, WooCommerce, or a headless commerce stack, and the app has to fit that reality, not replace it. We integrate so inventory, orders, and customers stay in sync across every channel. For Crop Shop Boutique we connected ShipBob, Klaviyo and Shopify in a two-week development cycle and automated 100 percent of pre-shipment notifications; for littlegren we rebuilt the store and lifted sales 300 percent year on year. Integration is scoped in Phase 1 so nothing breaks at launch.
- Shopify, WooCommerce and headless commerce
- Inventory and order sync across channels
- ShipBob, Klaviyo and fulfilment automation
- Migrations without downtime or lost data
Enterprise-grade reliability
A fashion drop or a flash sale is exactly when a store cannot fall over. PixelForce is an AWS Advanced Tier Partner with 15+ AWS-accredited engineers, and we hold a 99.99 percent uptime rate across 100+ shipped products with a 98 percent first-time app-store approval rate. Every fashion platform runs on your own AWS account with monitoring, alerting, and infrastructure that scales from a first collection to a national brand without a rebuild - and you own the IP and the account.
- AWS Advanced Tier Partner, 15+ accredited engineers
- 99.99% uptime across 100+ shipped products
- Scales through drops and peak sale traffic
- Client owns the IP and the AWS account
Fashion app development services we deliver.
Six fashion and apparel commerce services we have shipped repeatedly - from fashion ecommerce and shopping app development to rental and resale marketplaces, AR try-on, and Shopify integration. The technical building blocks repeat (catalogue, checkout, payments, inventory sync, recommendations), while the model changes - who sells, who pays, and how the wardrobe moves. Pick a service, or combine them into one fashion platform. For the wider ecommerce head, our retail app development page owns that demand.
Fashion & apparel app development
Native and cross-platform fashion apps for iOS and Android, plus the web store beside them. Our fashion app development covers a visual product catalogue, lookbooks and drops, wishlists, secure checkout, and an account experience that keeps shoppers coming back. Built for apparel brands, boutiques, and fashion startups that want an app customers actually open, not just install. Designerex and Crop Shop Boutique are the pattern.
- Native iOS, Android and web from one team
- Visual catalogue, lookbooks and drops
- Wishlists, accounts and re-engagement
- Secure, mobile-first checkout
Fashion ecommerce & shopping app development
Shopping app development for fashion brands that have outgrown a template store. We build fast, conversion-focused ecommerce with real-time inventory, saved carts, promotions, and a checkout that does not leak sales on mobile. For littlegren we rebuilt the online store and sales increased 300 percent year on year. When the demand is broad ecommerce rather than fashion-specific, we point you to our retail app development team.
- Conversion-focused fashion ecommerce
- Real-time inventory and saved carts
- Promotions, discounts and bundles
- Mobile checkout that does not leak sales
Fashion marketplace & rental platforms
Two-sided fashion marketplaces - rental, resale, peer-to-peer, and designer platforms. We build supply-and-demand matching, lender and renter profiles, trust and safety, deposits and payouts, availability calendars, and rental logistics. Designerex, which we grew into the number one designer dress-sharing platform (650 percent growth, $40M+ in retail value listed), is our flagship here. The right partner when the wardrobe is the inventory and other people own it.
- Rental, resale and peer-to-peer models
- Lender and renter trust and safety
- Deposits, payouts and split payments
- Availability calendars and rental logistics
Personal styling, AR try-on & recommendations
The features that make fashion feel personal and cut returns. We build AR virtual try-on so shoppers can see an outfit before they buy, personalised recommendations from browsing and purchase history, size and fit guidance, and styling and outfit-builder flows. These are the confidence features that lift conversion and reduce the returns that quietly erode fashion margins.
- AR virtual try-on for confident purchases
- Personalised recommendations and styling
- Size and fit guidance to cut returns
- Outfit builders and curated edits
Shopify & WooCommerce integration & automation
We connect your fashion app to the commerce stack you already run - Shopify, WooCommerce, headless commerce, and the fulfilment and marketing tools around it. For Crop Shop Boutique we connected ShipBob, Klaviyo and Shopify in a two-week development cycle, automating 100 percent of pre-shipment customer notifications and eliminating a manual CSV export workflow. Automation removes the operational drag that scales badly as a fashion brand grows.
- Shopify, WooCommerce and headless commerce
- ShipBob and fulfilment integration
- Klaviyo and marketing automation
- Order, shipping and notification workflows
Retail app development & omnichannel
Retail app development for fashion brands that sell across app, web, and physical stores. We unify inventory, loyalty, click-and-collect, and customer data so the experience is consistent wherever a shopper meets the brand. This is where fashion meets broader retail - and where our retail app development page carries the wider ecommerce demand while this page keeps the fashion-specific focus.
- Omnichannel inventory and loyalty
- Click-and-collect and in-store pickup
- Unified customer data across channels
- Consistent brand experience everywhere
Fashion app monetisation that fits your model.
Three fashion app revenue models we have built and operated. The right path depends on how your brand sells. Direct retail is the default for apparel brands and boutiques selling their own stock. Marketplace commission suits rental, resale, and designer platforms where other people own the inventory. Subscription and membership works for styling services, rental wardrobes, and loyalty-led brands. We model the economics during Scoping and Design so the business model and the product pull in the same direction.
Direct retail & DTC
Product margin · per order
The default for apparel brands and boutiques selling their own stock. Revenue is the margin on each order, so the whole product is built to lift conversion and average order value - fast checkout, promotions, bundles, and re-engagement that brings shoppers back. littlegren runs this model, and after we rebuilt the store, sales increased 300 percent year on year. Best when you own the inventory and the brand, and every point of conversion is real money.
- Margin on each order, no platform cut
- Built to lift conversion and order value
- Promotions, bundles and loyalty
- littlegren: +300% sales year on year
Marketplace commission
Take rate · % per transaction
A commission on each rental, resale, or sale for two-sided fashion platforms where other people own the inventory. Designerex, which we grew into the number one designer dress-sharing platform, ran this model with $40M+ in retail value listed. The take rate scales with volume and needs deposits, payouts, and trust and safety built in from day one. Best when the wardrobe is supplied by your community and the platform earns by matching lenders and renters or buyers and sellers.
- Commission per rental, resale or sale
- Scales with platform transaction volume
- Deposits, payouts and split payments
- Designerex: $40M+ in retail value listed
Subscription & membership
$19 – $199 /month
Recurring revenue for styling services, rental wardrobes, and loyalty-led fashion brands. Members pay monthly for a curated wardrobe, unlimited rentals, early access to drops, or a personal styling service. Best when ongoing engagement drives the value and the relationship is worth more than a single transaction. Often blended with per-order or commission revenue, so the model captures both the members and the occasional shopper.
- Monthly or annual membership plans
- Curated wardrobes and unlimited rentals
- Early access to drops and member perks
- Blends with per-order and commission revenue
Essential fashion app features that drive sales.
Six modules we build into almost every fashion app development project. The depth here is where fashion apps quietly win or lose - a catalogue that loads instantly, a try-on that builds confidence, recommendations that feel personal, a checkout that does not drop the sale, inventory that is right to the unit, and post-purchase tracking that keeps the customer calm. Each is engineered to convert a browser into a buyer and a buyer into a returning customer.
Product catalogue & merchandising
The catalogue is the shopfront, so it has to be fast, visual, and easy to merchandise. We build rich product pages, collections, drops, and filtering that make a large range feel effortless to browse on a phone.
- Fast, image-rich product pages
- Collections, drops and lookbooks
- Faceted search and filtering
- Merchandising controls for the team
- Optimised for mobile browsing
AR virtual try-on
Seeing an outfit before buying builds confidence and cuts returns. We integrate AR virtual try-on so shoppers can visualise fit and style on themselves, turning hesitation into a purchase and reducing the returns that erode fashion margins.
- AR try-on for apparel and accessories
- Visualise fit and style before buying
- Higher confidence, higher conversion
- Fewer returns and exchanges
- Works across iOS and Android
Personalised recommendations
Personalisation is what makes a fashion app feel like it knows the shopper. We build recommendations from browsing and purchase history, styling suggestions, and outfit builders that lift average order value and keep people exploring the range.
- Recommendations from real behaviour
- Styling and outfit suggestions
- Complete-the-look upsells
- Size and fit guidance
- Higher average order value
Secure checkout & payments
Checkout is where fashion apps leak the most money, so it has to be effortless and trusted. We build fast, mobile-first checkout with saved details, wallets, buy-now-pay-later, and PCI-aware payment handling through established providers.
- Fast, mobile-first checkout
- Saved details and digital wallets
- Buy-now-pay-later options
- PCI-aware payment handling
- Deposits and split payments for rental
Real-time inventory sync
Nothing frustrates a fashion shopper like buying something that is already sold out. We keep inventory accurate to the unit across app, web, and store, synced with Shopify or WooCommerce, so stock levels are live and oversells do not happen.
- Live stock levels across channels
- Shopify and WooCommerce sync
- Variant and size-level accuracy
- Low-stock and back-in-stock alerts
- No oversells at peak traffic
Order tracking & post-purchase
The sale is not done at checkout - post-purchase is where loyalty is won or lost. We automate order confirmation, shipping updates, and returns, so customers stay informed. For Crop Shop Boutique this meant 100 percent of pre-shipment notifications automated in a two-week cycle.
- Automated order and shipping updates
- Self-service returns and exchanges
- ShipBob and fulfilment integration
- Klaviyo-driven lifecycle messaging
- Crop Shop Boutique: 100% alerts automated
One conversation.
Three phases.
Built to grow.
The same canonical PixelForce engagement model behind 100+ shipped products and $1.5B+ in combined client revenue, applied to your fashion app. The 1-3-1 method runs through every conversation - one problem, three options with honest trade-offs across budget, timeline and scope, one recommendation. No Blueprint, no Build.
-
0Free
Discovery call
A free, no-obligation conversation to find the right path for your fashion app before you commit a dollar.
- Mutual NDA signed up front
- 1-3-1 method: one problem, three options, one recommendation
- Honest trade-offs across budget, timeline and scope
- A straight answer on what a credible build looks like
-
14-8 weeks
Scoping & Design
Everything you need to build with total confidence - a fully costed, designed plan with no scope surprises.
- Strategic workshops and BRD
- Full UX/UI design system, every screen built
- PRD and a fixed-cost Statement of Work
- No Blueprint, no Build - Phase 1 before any Phase 2 quote
-
23-6 months
Development, QA and Release
From approved designs to your live fashion app, built and tested at a steady sprint cadence.
- Sprint cadence with regular demos
- QA across iOS, Android and the edge cases
- End-to-end App Store and Google Play submission
- Built to scale from 1,000 to 1,000,000 users
-
3Ongoing
Post Launch Support
We do not disappear at launch - monitoring, warranty, and an optional retainer keep your fashion app growing.
- 24/7 monitoring and a critical-defect warranty
- Ongoing technical support
- Optional Product Retainer: four-week sprints and quarterly reviews
- The model that grew SWEAT to a $400M platform
Fashion app development case studies.
Selected fashion, apparel, and ecommerce work - built by a 100% in-house Adelaide team you would actually work with on your fashion app project. Shipped across rental marketplaces, direct-to-consumer stores, and automated fashion boutiques, each on a fast, scalable commerce foundation. Every build reflects a deliberate choice about model, monetisation, and the shopper - never a generic template.
Fashion app development questions.
Common questions from fashion founders, apparel brands, boutique owners, and marketplace operators choosing a fashion app development company. What makes a fashion app succeed, matching your brand, integrating Shopify or WooCommerce, post-launch support, and data security - the questions every fashion brand asks before committing to a build. Answers below come from shipping fashion, apparel, and ecommerce platforms.
A successful fashion app pairs a fast, visual shopping experience with the commerce plumbing behind it - real-time inventory, secure checkout, personalised recommendations, and size or fit guidance that reduces returns. The apps we build for fashion and apparel brands are designed to turn browsers into buyers and buyers into repeat customers. Designerex, the number one designer dress-sharing platform, has grown 650 percent since the pandemic with $40M+ in retail value listed on the platform we rebuilt and still operate. If your demand is broader ecommerce rather than a fashion-specific app, our retail app development team covers the wider ecommerce and shopping-app work.
We start every fashion app project with a Scoping and Design phase that captures your brand voice, visual language, and customer before any production code is written. Every element - layout, typography, imagery, motion, and the checkout flow - is designed to feel like an extension of your brand across web and mobile. This is the same 1-3-1 method we use on every build: one problem, three costed options with clear trade-offs, and one recommendation across budget, timeline and scope, so you see exactly how each design decision maps to cost.
Yes. We integrate fashion and retail apps with Shopify, WooCommerce and headless commerce back-ends so inventory, orders, and customer records stay in sync across every channel. For Crop Shop Boutique we connected ShipBob, Klaviyo and Shopify in a two-week development cycle, automating 100 percent of pre-shipment customer notifications and eliminating the manual CSV export workflow. For littlegren we rebuilt the online store and sales increased 300 percent year on year. Integration is scoped up front so your catalogue, payments, and fulfilment are locked before development starts.
Every build includes a three-month post-launch warranty, and most fashion and retail clients continue on a product retainer where we ship improvements every two to four weeks based on real user data, not guesswork. We monitor performance, conversion, and stability, and iterate on the parts of the funnel that move revenue. PixelForce holds a 99.99 percent uptime rate across 100+ shipped products, so the app your customers shop on stays fast and available through peak sale periods.
Payment and customer data are handled to bank-grade standards - encryption in transit and at rest, PCI-aware payment handling through established providers, and alignment with the Australian Privacy Principles and the Privacy Act 1988. We run regular security reviews and build every fashion app on your own cloud infrastructure, so you own the data and the platform. As an AWS Advanced Tier Partner with 15+ AWS-accredited engineers, we architect for security and scale from the first commit.
Build the fashion app your customers .
Whether you are launching a fashion marketplace, a styling app, or an apparel store that has outgrown its template, book a free consultation. We will scope the build, model the economics, and show you three costed options with a clear recommendation - the same 1-3-1 method behind Designerex, littlegren and Crop Shop Boutique.
- Top Clutch App Development Company · Australia
- 100% in-house development · Adelaide HQ
- 100+ products shipped · 99.99% uptime
- Designerex · littlegren · Crop Shop Boutique